Identity 2.0 and the Job Search

Basically, employers use the Baby Bear Rule when Googling a potential employee: too many photos with a beer glass in your hand is only a little worse than no web presence at all.

Get a blog.  Polish your Google/Yahoo/MSN profile. Tag some stuff.  Get on LinkedIn.  Appear suave and erudite by uplinking good content.  Try a little SEO.

Web Worker Daily » Blog Archive Why You May Need an Online Persona «