Harnessing the hive mind

An interesting perspective piece on the nature of and ways to harness the wisdom of crowds.

Kevin Kelly — The Technium

Howard was at the forefront in the then totally radical belief that content could be assembled entirely from the collective action of amateurs and the audience. I had no doubt that a lot of good stuff could be assembled this way. But I thought of that crowd-sourced content as just the start. I believed then, and still believe now, that the role of editors — what we might call middle people, the PSL (publishers, studios, and labels) — were NOT going to go away. I thought that by adding a mild, smart editorial choice on top of the bottom’s work, you’d have something much better. Howard believed that we’d get further faster just relying on people with strong voices, lots of passion, and the willingness to write. We’d call those bloggers now.

Published in: on February 14, 2008 at 10:33 pm  Leave a Comment