AOL snapping up old media journalists

Great for journalists down on their luck.  If only AOL was on a stronger footing itself ….

AOL’s Business Model: “High-Quality Content to Scale” | BNET Media Blog | BNET

“Principally, we have none of the legacy costs associated with producing print publications, for example. We don’t own printing presses, or fleets of delivery trucks. We don’t have the elaborate editorial structures geared to producing products over a printing press.”

Seizing on this advantage, AOL has been scooping up talented journalists right and left, with some 1,500 on board already – a number it expects to double or even triple over the coming year. Some have been hired as full-time employees; the greater portion work as freelancers.

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Published in: on August 7, 2009 at 1:57 pm  Leave a Comment  

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