Another reason to run your feed through Feedburner. Apparently the integration btween the two will get more advanced over the next few weeks, so keep checking for new features.
FeedBurner and Google Analytics: Together at Last
After years of waiting, FeedBurner users can finally see their stats in Google Analytics. Google acquired FeedBurner in 2007. Since then, there has been a lot of grumbling about how Google handled the transition and the lack of innovation in FeedBurner since the acquisition.
